TCS Reveals 2025 Marks a Turning Point for EV Adoption
EVs are poised to dominate the automotive landscape in 2025, with 64% of consumers likely considering an EV for their next purchase. The insight comes from the Tata Consultancy Services (TCS) Future-Ready eMobility Study 2025, unveiled at the Detroit Auto Show.
The study highlights the growing interest in EVs while shedding light on challenges like charging infrastructure and battery technology advancements.
The study surveyed over 1,300 respondents across North America, Europe and Asia-Pacific and gathered insights from manufacturers, infrastructure providers, fleet adopters and consumers.
While environmental sustainability was a key motivator, 56% of consumers were willing to pay up to US$40,000 for an EV, balancing sustainability with cost considerations.
Sustainability and cost-effectiveness drive EV interest
The study identifies two primary drivers for EV adoption: environmental sustainability and lower operational costs.
Commercial fleet operators, for instance, prioritise cost savings, with 53% indicating reduced operational expenses as a key motivator. However, perspectives on sustainability remain complex.
While 63% of EV influencers cite net-zero goals as a motivator, nearly 48% believe EVs may not reduce overall carbon output as expected.
Earl Newsome, Global Chief Information Officer at Cummins, highlighted the importance of collaboration in the EV transition: "The future of mobility is electric, connected and sustainable — a transformation that will redefine industries and communities. At Cummins, we are advancing industry-wide decarbonisation with a diverse range of power solutions, ensuring a sustainable and enduring future of mobility."
Challenges in EV infrastructure and technology
Despite the growing interest in EVs, significant hurdles remain. A lack of sufficient charging infrastructure continues to be a critical barrier, with 74% of manufacturers identifying it as the biggest obstacle to market growth. Manufacturers are addressing these challenges through innovation:
- Battery technology advancements: 55% of manufacturers invest in R&D to improve battery range and charging speed.
- Cost reduction: 78% focus on reducing vehicle costs to make EVs more accessible.
Anupam Singhal, President of Manufacturing at TCS, remarked on the industry's transitional phase: "The electric vehicle industry is at a defining crossroads. By addressing challenges like advancing battery technology and complex vehicle designs, TCS is accelerating the global shift toward electrified and sustainable transportation."
Key survey findings
The TCS study presents significant insights into the EV ecosystem:
- Battery technology: 90% of manufacturers and 84% of EV influencers believe battery range and charging speed improvements will significantly enhance EV performance.
- Range expectations: 41% of consumers find a 200–300-mile range acceptable, while 31% prefer 300–400 miles.
- Market growth: 72% of US consumers are likely to purchase an EV, compared to 31% in Japan.
- Infrastructure mergers: 72% of charging infrastructure providers foresee mergers to address scaling and financial viability challenges.
The path ahead for EV adoption
As manufacturers and stakeholders navigate the challenges of electrification, TCS is positioned as a key enabler of this transition, with expertise spanning vehicle design, battery management systems and global charging infrastructure, TCS partners with industry leaders to create scalable and sustainable mobility solutions.
Having deployed battery management systems for over 500,000 EVs and established EV charging infrastructure across 75+ countries, TCS is driving innovation in mobility.
The company's focus on generative AI, gigafactory planning and personalised customer experiences ensures its partners remain future-ready.
With a strategic vision and commitment to measurable sustainability, TCS and the EV industry are shaping a bold, sustainable future in mobility.
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