Fraikin Partners with Samsara to Drive Fleet Innovation

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Fraikin Partners with Samsara to Drive Fleet Innovation
Fraikin expands its Samsara collaboration to enhance digital & sustainable fleet operations across Europe, integrating cutting-edge AI

Fraikin Group, Europe’s largest full-service operational leasing company, is deepening its collaboration with Samsara, the pioneer of the Connected Operations Cloud. The strategic move reflects Fraikin’s ongoing commitment to fleet digitalisation and decarbonisation.

The Partnership

Fraikin

The Partnership

Fraikin has over 80 years of experience providing tailored fleet management solutions across diverse industries, including logistics, retail, construction, and energy.

Operating in 10 countries, Fraikin manages more than 60,000 vehicles while advancing its mission to deliver sustainable and customer-centric fleet solutions.

Samsara

Samsara, a leader in Connected Operations Cloud, uses IoT data to enhance safety, efficiency and sustainability in industries like transportation and logistics. Its platform serves thousands of businesses globally, transforming the future of physical operations.

Through this partnership, Fraikin and Samsara are shaping a new era in fleet management driven by digital innovation and a shared commitment to sustainability.

Leveraging technology across 60,000 vehicles

Fraikin has begun integrating Samsara’s advanced AI-powered tools across its European fleet of over 60,000 vehicles. It follows a successful initial deployment in more than 5,000 UK vehicles.

The integration includes AI Dash Cams, Asset Gateways and environmental monitoring solutions designed to enhance fleet efficiency and safety.

Fraikin’s flagship platform, NeXa, now incorporates Samsara’s real-time data insights to improve vehicle maintenance, track performance and reduce downtime.

The enhanced capability supports Fraikin’s customers in optimising their operations while improving fuel efficiency and reducing environmental impact.

“Digital transformation and decarbonisation are central to our strategy. Samsara has been instrumental in building an innovative, future-proof platform that minimises environmental impact and enhances operational efficiency.”

Edward Breedveld, Chief Digital Officer of Fraikin Group

Edward Breedveld, Chief Digital Officer of Fraikin Group, states, “Digital transformation and decarbonisation are central to our strategy.” 

“Samsara has been instrumental in building an innovative, future-proof platform that minimises environmental impact and enhances operational efficiency.”

Advancing fleet decarbonisation

Fraikin’s expanded partnership with Samsara underscores its leadership in transitioning to sustainable transport. Samsara’s Connected Operations® Cloud enables Fraikin to offer customers the tools and data necessary to transition to Battery Electric Vehicles (BEVs) and alternative fuel solutions.

This collaboration is a cornerstone of Fraikin’s upcoming e-Mobility Service Provider (eMSP) offerings, designed to streamline customer experiences as they adopt zero-emission vehicles.

“Our mission is to lead the future of sustainable fleet management. By deploying Samsara’s cutting-edge technology, we empower our customers with real-time data to optimise operations and reduce environmental impact. The partnership ensures we remain at the forefront of fleet innovation while supporting the shift to zero-emission transport.”

Yves Pétin, CEO of Fraikin Group

Yves Pétin, CEO of Fraikin Group, stated:  “Our mission is to lead the future of sustainable fleet management.”

“By deploying Samsara’s cutting-edge technology, we empower our customers with real-time data to optimise operations and reduce environmental impact. The partnership ensures we remain at the forefront of fleet innovation while supporting the shift to zero-emission transport.”

Samsara’s role in smarter transportation

Samsara commits to improving safety, efficiency and sustainability in physical operations. Its collaboration with Fraikin demonstrates the impact of data-driven solutions in modern fleet management.

Philip van der Wilt, SVP and GM EMEA at Samsara

Philip van der Wilt, SVP and GM EMEA at Samsara stated: “Fraikin’s commitment to innovation aligns perfectly with Samsara’s mission to optimise fleet-based businesses.” 

“Together, we’re driving smarter transportation solutions and helping businesses achieve their sustainability goals.”

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