Magna & NVIDIA: Helping OEMs Create AI-Defined Vehicles

Magna is expanding its collaboration with NVIDIA in order to support greater efficiency across the NVIDIA DRIVE Hyperion platform, particularly with original equipment manufacturer (OEM) deployments. 

OEMs will receive a portfolio of system integration, validation and vehicle launch services for NVIDIA DRIVE AV stack running on DRIVE AGX Thor accelerated compute.

Through this, OEMs will be supported with vehicle deployment in a seamless and efficient manner. 

Merging safety and efficiency

Magna is a leading automotive supplier and partner for automakers around the world.

It has a global footprint across 28 countries, offering scale, reliability and capability to its partners and clients. 

The company blends innovative vehicle systems with trusted and intelligent manufacturing expertise in order to ensure quality, performance and safety.

NVIDIA is a leader in artificial intelligence and digital twins, blending robotics with AI to accelerate the innovation of intelligent machines.

It provides end-to-end solutions to deploy autonomous machines and computing applications across manufacturing, healthcare, retail, logistics and smart cities.

In the automotive sector, NVIDIA is developing autonomous vehicles and creating factory digital twins in order to design, simulate and create new transportation and automotive solutions. 

Magna's expanded collaboration with NVIDIA is further establishing its role as an innovative player within the automotive industry.

The partnership is combining Magna's expertise in system engineering, integration and validation with NVIDIA's AI compute capabilities.

The NVIDIA full-stack DRIVE AV software offers capabilities such as parking assistance, emergency breaking and lane keeping. 

The software also ensures safety within complex intersections, particularly regarding pedestrians and cyclists, through its autonomous urban navigation. 

“Magna’s expanded support for NVIDIA DRIVE Hyperion reflects the growing ecosystem around AI-defined vehicles,” says Rishi Dhall, Vice President of Automotive at NVIDIA. 

“By combining Hyperion-compatible hardware with deep system integration and validation expertise, Magna is helping OEMs accelerate the development and deployment of advanced assisted and automated driving systems across multiple levels of autonomy.”

Collaboration capabilities

Magna's capabilities offer a range of system responsibilities, ensuring OEMs can gain the support they need within their deployment. These include:

• Coordinating systems: By bringing these systems together, Magna is coordinating hardware and software in a seamless manner. It is ensuring everything works as it needs to, including electronic components and sensors, to provide the best performance for customers.
• Thorough testing: Magna makes sure the products are reliable and of high-quality performance before launch, through the use of real-world driving and advanced tools. This provides OEMs and consumers alike with the confidence that vehicles and systems are safe and provide the experience they claim to provide.
• Global rollout support: It allows OEMs around the world gain access to these solutions, offering the platform across regions while also prioritising safety and quality. 

"Magna is driving the shift to software-defined vehicles by enabling automakers to achieve complete, integrated systems at scale," adds Suresh Boddi, Vice President of Core Engineering and Technology Partnerships at Magna Electronics. 

“Our collaboration with NVIDIA on its DRIVE Hyperion with DRIVE AGX Thor highlights Magna’s systems-level expertise and ability to help automakers bring next-generation technologies to market faster.”

Due to its extensive manufacturing and engineering footprint, Magna can seamlessly cover system integration, verification, validation, safety approval and deployment for a range of system launches. This is especially important for critical features such as sensors and electronic control units (ECUs). 

This partnership is bringing together two key players for advanced automotive technologies, providing strong foundations for software-defined vehicles.